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If you really want to impress your crush, scan the Sunday paper for some local dinner deals and ask them out.
A whopping 92 percent of Americans say it’s attractive when their partner looks for bargains, says a study from deal sharing site Slickdeals. But there is a difference between cheap and frugal — and being cheap isn’t a good look.
Someone who is cheap spends as little money as possible on everything. But being frugal means they take time to find the best bargain. For example, 72 percent feel clipping coupons is frugal. On the other hand, 44 percent think not tipping at a restaurant or re-gifting an item is cheap.
“The increased propensity toward frugality brings to light the importance of value for today’s shoppers,” says Slickdeals CEO Josh Meyers. “Making smart purchase decisions and looking for deals or coupons is becoming mainstream — it’s what savvy consumers do because they are financially wise.”
Why is being frugal attractive?
A 2013 study explored what it is that people find so arousing about someone who clips their Sunday coupons.
“A Penny Saved is a Partner Earned: The Romantic Appeal of Savers” is a working paper from the University of Michigan’s School of Business. It concludes that saving money shows self-control, which…
